The UK's Leading Supplier of Beauty Technology

Seeking Beauty Salons to Take Part in New Reality TV Show ‘£200 Salon Turnaround’

SkinBase, has teamed up with renowned beauty business coach, Liz McKeon to create a new reality TV show, ‘The £200 Salon Turnaround’.

Akin to Kitchen Nightmares and Mary Queen of Shops, the ‘£200 Salon Turnaround’ TV programme will see a team of beauty business experts transform struggling beauty salons in only 2 weeks, doubling their profits with a budget of just £200.

Salons have until the 19th April to apply via the website

Liz McKeon and Richard Faulkner from SkinBase with the £200 Salon Turnaround

Founder and MD of SkinBase, Richard Faulkner, started his now hugely successful business 10 years ago from his kitchen table. Richard will be one of the experts on the new show. His company now has thousands of clients around the world and the largest network of beauty salons in the UK.

Where did the idea for the show come from?

“The idea for the show came about last year when Liz and I held a free business seminar for salons. Around 200 SkinBase therapists attended and within two weeks of putting into practice the skills and advice we’d given them, almost all had reported a 25% improvement in profits, whilst others had literally doubled their business. Nothing we’d discussed during the seminar had a huge price tag attached to it. This got us thinking about what we could achieve if we were to spend two weeks intensively assessing, training and teaching failing or struggling salons. We were lucky enough to land Andrew Painten of Fluent Films, who’s worked on some of the highest profile and well-loved programmes including Countryfile, Top Gear and Gardeners World to work on the show with us. It’s very exciting and we can’t wait to start filming in June.”

Liz McKeon Beauty Business Expert

Liz McKeon is equally excited about the show’s potential. We’re about to shed light on what the beauty industry is so frequently getting wrong:

“Beauty salons should be all about superb customer service, but so often simple communication and care is overlooked.  This ultimately affects repeat and new business – a salons lifeblood. Training is so, so important for everyone, at every level. It doesn’t matter whether you’re part-time, full time, manager or owner, we all need to be shown the right direction, especially if bad habits have formed over a long period of time. I can’t wait to arm salons with the know-how to completely revamp and revolutionise their fortunes.”

Chosen Salons will be assessed in secret during the £200 Salon Turnaround. Richard and Liz will tackle everything from staff attitudes to training, customer service, follow up and aesthetics.

Filming will take place in June 2016. Interested salons should apply by 19th April on the website

We can’t WAIT to keep you updated as the show unfolds…

The SkinBase team x

Sign up to hear the latest news from SkinBase

Join our list and get regular industry updates along with news of Skinbase™ product updates and offers.

You might also like...

Salon Experience

Want More Reviews? Sell The Salon Experience

In your salon, you’re not only selling a service – you’re selling the whole salon experience. Driving salon sales is based on memorable impressions made by you and your team. When leaving, clients want to feel satisfied that they got what they came for. It is your job to make them want to come back! Make this easier for them by going the extra mile. How do we create a 5 star salon experience?

Read More »
Sell More Retail
Beauty News

Sort Your Client’s Skincare Routine and Sell More Retail

Your client wants the best possible results from their treatment – and so do you. This means home care is as important as anything that happens in the salon. So this gives you the perfect opportunity to sell more retail and increase client spend. Get your merchandising perfect to increase your chances of sales. It’s all about visual appeal and grabbing your client’s attention. How do we do this? 

Read More »