The SkinBase™ Business Blog

Want to maximise the profits in your beauty salon business? Let SkinBase™ show you the way, with dedicated advice for beauty professionals right here in the SkinBase™ blog.

SkinBase nominated in 2019 National Beauty Awards

SkinBase nominated in 2019 National Beauty Awards

After our success in last year's awards, we are excited to announce we have been nominated again and voting is open for 2019's National Beauty Awards. We were finalists in four categories last year, scooping the prize for Best Advanced Treatment for...

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Why Are Retail Sales Important?

A few months ago in one of our blogs, we talked about upping your revenue by increasing retail sales within your salon and how to go about this. This time, we’re going to focus on why retail sales are important and how you can easily increase the number of sales...

Marketing Microdermabrasion during wedding season

With wedding season in full swing, a lot of your clients might be starting to worry about how they’ll look on the day, and in photos, whether they’re a guest, bridesmaid or even a bride. At weddings, people are spending time with friends and family members they don’t...

Ensuring Staff Remain Productive When You’re Not There

It can be very hard to keep tabs on your staff when you’re not there - and let’s face it – it’s not feasible for you to always be in the salon as you'll have other places you have to be. Having the right systems and procedures in place is the first step to ensuring...

New Ways to Promote Your Business 

There are lots of innovative and new ways that you can promote your business. From wedding fayres to online platforms, reaching out to prospective new clientele is essential if you want to boost your sales and put your name on the map. When budgets are tight,...

Would You Offer a Guarantee on Treatments? 

It’s an unfortunate situation to find yourself in but, from time to time, there will be the odd customer who isn’t happy. Whether that's with the treatment or with the service provided. If this is something that has happened to you, how did you deal with it? If it...

Introduce an Award-Winning Treatment to your Business

Best Advanced Treatment 2018 - SkinBase Microdermabrasion We are absolutely thrilled to announce that SkinBase Microdermabrasion won Best Advanced Treatment 2018 at the National Beauty Awards. We were also Highly Commended for Best Customer Service, Best...

Don’t Offer Microdermabrasion? Time to Introduce it! 

As a beauty business owner, it’s important to frequently think about what you can do to set yourself apart and to make sure your customers aren't. The competition can be very tough in the beauty industry, so staying ahead of the game is pivotal to success. Frequently...

Inside Outside and Beyond Review SkinBase Microdermabrasion

Suzanne from Inside Outside and Beyond has indulged in a SkinBase facial. Read here to see what she had to say about the experience: https://insideoutsideandbeyond.com/skinbase-microdermabrasion-facial-review/ Introduce Microdermabrasion Looking to introduce a new...

The Importance of Team Meetings 

If you don’t already communicate with your staff through team meetings, now is the time to consider introducing them. Team meetings are a great way to communicate to everyone together at once and save you time repeating yourself over and over again. Meetings Can...

Closer Magazine feature SkinBase therapist Ruth Fielding

Closer Magazine features SkinBase therapist Ruth Fielding who changed career after redundancy. Ruth was inspired to start a new career in the beauty industry after having microdermabrasion to treat her own acne. Hence Ruth wanted to help others the way she...

Rebook Your Clients: Don’t Miss a Sale! 

In this day and age, there’s so much competition out there that if you miss a step or take your eye off the ball for more than a second, you could potentially miss out on future bookings. Offering your clients the opportunity to easily book their next appointment as...

Always Give Your Clients the Warmest Welcome 

While you may believe that the way you currently welcome clients into your salon is already great, it’s important to regularly review how you and your colleagues do things in order to understand if there are any improvements to be made. It’s so simple to take action...

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