The SkinBase™ Business Blog

Want to maximise the profits in your beauty salon business? Let SkinBase™ show you the way, with dedicated advice for beauty professionals right here in the SkinBase™ blog.

Make Sure Your Clients Know they Matter 

Make Sure Your Clients Know they Matter 

While you can work and work at advertising and promoting to gain new business, the reality of the matter is that, just like any salon, yours too relies on client referrals as well as clients rebooking. Make sure to invest in letting your existing clients know how...

read more

SkinBase IPL Summer offer

Exclusive Summer IPL Offer 50% Deposit Discount - Monday 3rd and Monday 17th June We are offering a 50% deposit discount on our Monday 3rd June and Monday 17th June training dates. There are limited training spaces available which will be filled on a first come first...

SkinBase nominated in 2019 National Beauty Awards

After our success in last year's awards, we are excited to announce we have been nominated again and voting is open for 2019's National Beauty Awards. We were finalists in four categories last year, scooping the prize for Best Advanced Treatment for...

Key Dates in April

Back in January (seems like a lifetime ago!) we sent you our FREE marketing calendar with lots of key dates and awareness days for the year. If you missed it or didn’t get a chance to download it, you can access it again here. The month of April has loads going on, so...

SkinBase salon receives Milestone Award

Caledonian Therapies, who offer SkinBase microdermabrasion treatments, have reached their 1000th treatment milestone performing microdermabrasion treatments. They are the very first to reach this milestone and have been presented with an award and...

Don’t Undervalue Your Receptionist’s Role 

In every single business, customer service is key. Yes, in the beauty industry, technical skills are essential, as is having qualified and trained therapists, but you should never underestimate the role of your receptionist. They play a very important role in your...

Entice New Clients with Special Offers 

If you’re looking to entice new clients and increase your bottom line, it’s time to get creative. From time to time, many small business owners will offer promotions or daily specials. This could be anything from buy one treatment...

Marketing for Mother’s Day 

Mother’s Day is fast approaching, and there are lots of ways you can use this special day to promote and market your treatments! Read on for our advice and recommendations on how to get Mums through the door.  Change your target market In the run-up to Mother's day,...

Are microdermabrasion results permanent?

Microdermabrasion has the ability to totally transform your client's skin after just a few treatments, revealing soft, smooth, radiant skin. But how long do these results last? Just like with any beauty treatment, clients need to continue to care for their skin to...

Cheer up Your Clients on Blue Monday

Every year, blue Monday rolls around and is always said to be the most depressing day of the year. Overspending during the festive season and the drab winter weather common at this time of year all add up for a less than cheery start to the year for some. But as...

Is Love in the Air at Your Salon This Valentine’s Day?

Valentine’s Day is fast approaching, so now is the time to think about ways to market your business by offering specials and promotions for the most romantic day of the year.  A recent survey conducted by an online marketing research group revealed that a spa...

How To: Record the Right Voicemail for Your Business

If you’re not available to take a call or someone tries to get in touch with you outside of opening hours, your voicemail greeting will be the first interaction that clients have with your business. A voicemail message is the perfect opportunity to make a great first...

Pin It on Pinterest

Share This