July awareness days

July awareness days and key dates

Another month nearly over, we are still waiting here in the UK for a date to reopen salons and while we wait keeping in touch with clients is something we can do to keep ourselves connected with our audience on social media. Here are the July awareness days coming up.

7th – Word Chocolate Day 

Yum! As if we need an excuse, although we prefer our chocolate chilled so melted and dipped in strawberries might work best at this time of year. Find out about your clients, what’s their favourite kind of chocolate? How do they eat it, engage with clients while you can’t see them at the moment. Post a quiz, if you have a search on google for ‘chocolate quiz’ there are some great ones where you need to guess the chocolate bar just by a picture of the inside. Great fun but just make sure you have the answers so you don’t have frustrated clients!!

10th – Pina Colada Day

Lots of us are missing out on our holidays this year but we can bring that holiday feeling with a Pina Colada. keep your eye on the SkinBase blog for our Pina Colada recipe to share with clients!

11th – National Mojito Day

Pina Colada day on the 10th and now Mojito day! We love a mojito and you can even make these alcohol free and they are just as delicious and you can make these non-alcoholic versions with the kids or why not serve them in the salon.

16th – Get to know your customers day

Great time to get to know your customers, use this for market research, what’s their favourite at-home beauty treat? Find out what special treats your clients love and you can make sure you are stocked up on these at key times of the year like Christmas and Valentine’s day.

17th  – World Emoji Day 

A great one to get some interaction with your social post. Get people to comment with the first 5 emojis on their phone so you can see what their current mood is. It’s usually quite funny to actually think about which emojis you use all the time.

30th – International Friendship Day

What gifts do you retail? Let clients know what you’ve got in stock so they can treat their friends on friendship day.

image:istock.com/Urupong

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