Maya Angelou once said, “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” With this very inspiring (and relatable) quote in mind, it’s important to remember just how important it is to value your clients.
Making your clients feel good can work wonders in creating a loyal and long-term customer base. So, there are a few ways to be kind and positive when the opportunity arises. A great example is paying your clients a compliment, but sincerely, of course, as you want to come across kind and genuine.
Listening is Pivotal
The old saying of ‘we have two ears and one mouth for a reason’ rings true. Listening is essential, especially when you’re a business owner and rely on the continued support of your clients. After all, no one is going to want to visit your salon if there are negative vibes, so always try and keep it upbeat.
Yes, we all have bad days, but so do your clients. And you’re in a professional position whereby you can’t allow your clients to pick up on any negativity. So, if you are struggling, just sit back and offer a friendly ear to your clients by simply listening to what they have to say.
Always Be The Best Version of You
In your line of work, you’ll be used to having conversations of varying topics on a daily basis. But if you often find yourself struggling with something to talk about, here are a few pointers.
Always be genuine – If you spot something that your client is passionate or enthusiastic about, show a genuine interest in learning more. Ask open questions so that your clients know that you are genuinely interested and tell you more about their life. Hearing the stories of your clients can actually inspire you to have more conversations with other clients.
Always be positive – As we touched upon above, it isn’t always easy to be positive 100% of the time, but for the sake of your business, you must try to come across upbeat and bubbly. If a client asks how your day is going, instead of having a moan or grumble, keep the conversation light and positive. After all, you want clients to leave feeling relaxed and refreshed and happy – it should all be part of your fabulous service.
Always be thankful – Say thank you to your loyal clients. You don’t need to do this every time but sending a thank you message to your client after they’ve been in for a treatment or service can a lovely touch and really make that person’s day.
Dazzle, Dazzle, Dazzle!
Work your magic and shine, it will rub off on your clients and leave both you and your wonderful customer base feeling wonderful.