Marketing

Marketing your business is key to its success; getting and retaining new clients, growing and maintaining your business, marketing plays an important role and is key to communicating with your clients.

SkinBase Marketing

SkinBase is dedicated to supporting your business and helping to promote the SkinBase treatments you offer. Whether that is TV advertising, Social Media promotional images or blog posts that share our expertise.

Lots of experience

We currently work with over 2,200 beauty business owners and we have worked with thousands more in the last 14 years. All that experience has taught us a lot about what makes a beauty business successful. In this category, you will find all our best tips and advice for success.

breast cancer
SkinBase News

SkinBase are donating £1 per treatment during October

During October, SkinBase will be donating £1 for every treatment carried out to the inspirational charity, Breast Cancer Now. We’re excited because we know that with the help of our SkinBase therapist network carrying out these treatments we can really make a huge impact and a massive donation to this fantastic charity. But to do this –we need everyone to treat themselves to a facial (hey that doesn’t sound too difficult does it?!).

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stand out in a crowd
Marketing

How to stand out in a crowd

In times of economic uncertainty (let’s face it none of us are really sure how Brexit will affect us) we need to make sure we stand out in a crowded market place. So how can we do it?

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Beauty Business

Too Busy Earning a Living to Make Any Money?

It’s unfortunately incredibly common for business owners to fall into the trap of simply working to earn a living and not actually making or saving any money. Just because you’re super busy, you may think that business is well and all is going fine, but in actual fact, being busy doesn’t always mean that business is booming and the money is rolling in. 

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experience
Beauty Business

Is Your Salon An Experience Or An Expense?

Think about it – there are some things in life that we buy for pleasure. Examples may be a bar of chocolate, a glass of wine, a good book or even a holiday. On the other hand, there are many things in life that we must buy because we need them. We have no emotional connection to these types of purchases as they’re considered a necessity. 

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Leesa Keys
Beauty Business

SkinBase founding partner Leesa Keys in Top 10 Women to watch

One of our founding partners, Leesa Keys, has been named in the top 10 of women to watch in the #SheStartedIt100 campaign. Leesa’s background before starting SkinBase was as a very successful beauty salon owner.  Leesa entered the beauty industry after completing a degree in Biological Sciences at Warwick University. Looking to find a solution to unreliable salon equipment, Leesa’s passion for beauty and skincare led her to change direction yet again.

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award win for SkinBase
SkinBase News

Another Award Win For SkinBase

“Family-run firm SkinBase praised for boosting Staffordshire’s growing reputation as a digital hub through its cutting-edge solutions”. We are celebrating again after taking home the Digital Award at this year’s Staffordshire Chamber Awards. Established in 2005 by sibling duo Richard Faulkner and Leesa Keys, there are currently over 2,200 salons subscribed to our PAYG platform.

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