Marketing

Marketing your business is key to its success; getting and retaining new clients, growing and maintaining your business, marketing plays an important role and is key to communicating with your clients.

SkinBase Marketing

SkinBase is dedicated to supporting your business and helping to promote the SkinBase treatments you offer. Whether that is TV advertising, Social Media promotional images or blog posts that share our expertise.

Lots of experience

We currently work with over 2,200 beauty business owners and we have worked with thousands more in the last 14 years. All that experience has taught us a lot about what makes a beauty business successful. In this category, you will find all our best tips and advice for success.

Christmas Incentives
Beauty News

Fill The Slower Months Now With Some Christmas Incentives

It’s December (woohoo!), and no doubt you are booked up with clients until you shut for Christmas now. The festive season (as it always does) has rolled around pretty fast. Before you know it, all the sparkly nails, hairspray and festive cheer will be over in a flash. 

This is why it’s essential to start thinking about the quieter months of January and February. The run-up to Christmastime is great, and you’ll be kept busy, but retaining business for the slower months ahead starts now. All those clients coming through the door this month provide you with the ideal opportunity to make sure the slots are filled. 

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Intense Pulsed Light

IPL Photorejuvenation for Even Skin Tone

Photorejuvenation is a relatively recent treatment option driven by the widespread use of SkinBase IPL systems with being a ‘no downtime’ treatment for: Improving skin tone, rosacea, broken blood vessels, red and blue facial veins, reducing facial wrinkles and fine lines, treating sun damage including age spots and brown pigmentation, solar lentigines and providing a smoother appearance to the skin.

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Breast Cancer Awareness
SkinBase News

£10,664 raised for Breast Cancer Awareness Month in memory of Rachael Bland

Our month-long campaign to raise money and awareness for Breast Cancer in memory of Rachael Bland has come to an end. We have reached a phenomenal amount and we are so grateful to all our therapists who have helped us raise so much money this month. £10,664, which includes donations on our JustGiving page and all the £s raised from treatments performed during October, will be donated to Breast Cancer Now.

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payment
Beauty News

Increase Turnover through Frequency 

It’s pretty obvious, so bear with us, but one definite way to increase the turnover of your salon is to get clients through the door more regularly. But it’s not always a simple feat. Introducing new treatments and services can draw in new clients but it doesn’t necessarily make them a regular returning client.

So, how can we encourage our clients not only to come back, but to come back more regularly, and even try out the new treatments that we offer. Read on…

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