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The SkinBase™ Business Blog

Want to maximise the profits in your beauty salon business? Let SkinBase™ show you the way, with dedicated advice for beauty professionals right here in the SkinBase™ blog.

Beauty Business

The Value of Reassurance

The value of reassurance. Reassurance is what lets your clients know that they are in for a high quality, safe, and hygienic experience. In the beauty industry, that means clean spaces, clean equipment, sanitised workstations, and high-quality products.

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Play to Your Strengths
Beauty Business

Play to Your Strengths!

One of the biggest questions we get asked by beauty salon owners and business owners in the industry, is how to stand out – especially when everyone in the industry offers similar products and treatments, delivered in much the same way. Our honest answer? It’s all about playing to your strengths and understanding how you can adapt and adjust the delivery of your own treatments to optimise the client experience. 

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Listening Skills
Beauty News

How Are Your Listening Skills?

If you had to define one key difference between an appointment with a new client, and one with a regular client, what would it be? It’s all in the amount of listening required with a new client vs. a regular one who you may know well.  

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Client Experience
Beauty Business

Your Client Experience Based on The Five Senses

So, how can you set yourself apart from your competitors and deliver an experience which is truly outstanding? Well, by using our range of SkinBase equipment you are already halfway there! From there, it’s all about how you use your client’s senses to provide them with a lasting impression. 

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