The SkinBase™ Business Blog

Want to maximise the profits in your beauty salon business? Let SkinBase™ show you the way, with dedicated advice for beauty professionals right here in the SkinBase™ blog.

Ageing Skin
Beauty News

Ageing Skin – Changes that occur during our 30s and 40s

We all know that as we get older there are dramatic changes in the way our ageing skin looks. One of the reasons why the skin of a child looks so healthy is that the epidermis is so highly translucent – reflecting light and making it look bright and healthy. More importantly at this age, there should be little or no obvious damage to the dermis from the effects of the sun – although this is the time at which potential damage is done and the effects will become visible within a few years.

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Love is in The Air
Marketing

Love is in The Air – Give The Gift of Pampering

In this industry, Valentine’s Day is the perfect opportunity to go hard when it comes to promoting yourself and the fantastic services you and your team have to offer. Many businesses avoid advertising themselves at this time of year because not everyone celebrates Valentine’s Day, but there are many ways to target different audiences regardless of their relationship status.

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Exceed Your Clients Expectations
Beauty News

Exceed Your Clients’ Expectations – Under Promise and Over Deliver

It’s a universal feeling that there’s nothing worse than disappointment or not quite getting what you thought you were going to get. As a business owner, you can change this when it comes to your clients. The best way to do this is by under-promising and over-delivering where you can. This business practice will exceed your client’s expectations as they’ll be getting more than they thought, making them feel special and likely to return, and even get new clients through word of mouth. If you live by this premise, you can become successful very quickly. 

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happy new year 2020
Beauty News

Happy New Year 2020, Happy New Decade!

Happy New Year 2020 lovely SkinBaser’s! And welcome to the new decade. Is this the decade you change your life? Make your business dreams come true? Expand or downsize? Change up your business?

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merry christmas
SkinBase News

Merry Christmas from SkinBase

A very big thank you to all our SkinBase therapists for your continued business this year. We have great plans for 2020 and can’t wait to share with you what we have planned next! Have a very Merrry Christmas everyone, from all the team here at SkinBase.

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Beauty Business

How Do You Motivate Your Staff?

Maybe you already do really well when it comes to motivating your team, but if you’re struggling to balance the business and keep the spirits of your employees high, you’re in the right place!

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